Tasked with completing an animated product demo for Dotted's website, I inherited a half-finished project and had to reverse-engineer the brand's visual language from scratch — studying existing demos, extracting gradient values, typography, and motion patterns to maintain consistency across the site.

The animation was built iteratively: starting in Jitter for rapid prototyping, then rebuilt in After Effects for finer control over easing, timing, and layer behaviour. Assets were vectorised through an SVG → Illustrator → AE pipeline to ensure everything stayed crisp and scalable.